Logo & concept
Michel and Pieter Verhaert came up with the idea to make chocolates and started with an hemisphere shaped chocolate.
They asked TopOfMind to create someting special with that shape AND create a 'different' cuvette. We came up with the idea to make the cuvette as the leaves of a flower, the chocolate with its great perfumes automatically became the flower bud and the hemisphere shape of the chocolate got its purpose... Mission accomplished!
Logo & concept
IdentityView allMichel and Pieter Verhaert came up with the idea to make chocolates and started with an hemisphere shaped chocolate.
They asked TopOfMind to create someting special with that shape AND create a 'different' cuvette. We came up with the idea to make the cuvette as the leaves of a flower, the chocolate with its great perfumes automatically became the flower bud and the hemisphere shape of the chocolate got its purpose... Mission accomplished!
Chocolate boxes
TopOfMind designed octagon-shaped, handy and original boxes for all the ChoFleurs.
Click here to view The detailsChocolate boxes
PackagingView allShootsView allTopOfMind designed octagon-shaped, handy and original boxes for all the ChoFleurs.
Corporate identity
A new name is part of a complete branding process. TopOfMind created a pure and recognizable style that is extended throughout their communication.
Corporate identity
IdentityView allA new name is part of a complete branding process. TopOfMind created a pure and recognizable style that is extended throughout their communication.
Publications
A powerful campaign image and a new corporate identity were applied to all the on-line & off-line communication, up to the decoration of the showrooms. All in one recognizable style and vision.
Click here to view This projectPublications
PromotionView allA powerful campaign image and a new corporate identity were applied to all the on-line & off-line communication, up to the decoration of the showrooms. All in one recognizable style and vision.
Catalogue
An octagon is used as basic shape for all of ChoFleurs packaging and catalogs.
Check out The detailsCatalogue
PromotionView allAn octagon is used as basic shape for all of ChoFleurs packaging and catalogs.
Gift box
For promotional purposes, a small 'flower' is designed as a gift box which contains four ChoFleurs.
Check out This piece of workGift box
PackagingView allFor promotional purposes, a small 'flower' is designed as a gift box which contains four ChoFleurs.
POP Material
TopOfMind presents their refrigerators with pronounced image creation. Moreover, the customer can easily make a choice thanks to the handy menu on top of the fridges.
Get more info about This casePOP Material
PromotionView allTopOfMind presents their refrigerators with pronounced image creation. Moreover, the customer can easily make a choice thanks to the handy menu on top of the fridges.
Pavement signs
Pavement signs increase the visibility to a much wider audience. TopOfMind provided those with fetching image creations.
Check out The detailsPavement signs
PromotionView allPavement signs increase the visibility to a much wider audience. TopOfMind provided those with fetching image creations.
ChoFleur.com
Experience a voyage around the world in 36 flavours! Browse through this extremely detailed website and find your favourites in the assortment of heavenly bite-size filled chocolates. Want to be surprised by this flavour sensation? Visit the webshop and indulge yourself with these unique artisan chocolate pralines, with flavours from all over the world.
View This projectVisit chofleur.comChoFleur.com
Web designView allExperience a voyage around the world in 36 flavours! Browse through this extremely detailed website and find your favourites in the assortment of heavenly bite-size filled chocolates. Want to be surprised by this flavour sensation? Visit the webshop and indulge yourself with these unique artisan chocolate pralines, with flavours from all over the world.
TopOfMind was responsible for:
- Design and programming of the entire site
- Making the site responsive for tablets and smartphones
- Custom built webshop, connected to the Mollie payment platform
- Stop motion packaging animation
- Support for multiple languages (NL, FR, EN, DE) through our Backstage.
