LuckyPops
Mascot and mini-games for kids
Back to overviewFor LuckyPops, we developed a complete digital brand world centered around Lucky, a unique mascot specially designed to captivate young children. From character design to technical implementation, we brought Lucky to life using advanced AI-powered image and video generation, ensuring his appearance and animations remain consistent across every screen.
Around this character, we created a series of interactive mini-games that immerse children in the magical world of LuckyPops. In a point-and-click adventure, players guide Lucky from his bedroom through a mysterious forest and deep into the chocolate factory, collecting chocolate coins and unlocking new scenes along the way. In addition, Lucky Paint encourages creativity through a digital coloring game in which Lucky comes to life with a cheerful animation once the artwork is completed.
The recognizable symbols on Lucky’s tail — a star, clover, and heart — reappear throughout the experience as both gameplay elements and brand identifiers. Supported by a flexible content management system, LuckyPops can easily add new content, allowing the digital world to grow alongside the brand and adapt to seasonal campaigns.
Around this character, we created a series of interactive mini-games that immerse children in the magical world of LuckyPops. In a point-and-click adventure, players guide Lucky from his bedroom through a mysterious forest and deep into the chocolate factory, collecting chocolate coins and unlocking new scenes along the way. In addition, Lucky Paint encourages creativity through a digital coloring game in which Lucky comes to life with a cheerful animation once the artwork is completed.
The recognizable symbols on Lucky’s tail — a star, clover, and heart — reappear throughout the experience as both gameplay elements and brand identifiers. Supported by a flexible content management system, LuckyPops can easily add new content, allowing the digital world to grow alongside the brand and adapt to seasonal campaigns.
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LuckyPops Development of 3d character ChocDecor was looking for a way to digitally enchant the little ones for LuckyPops. We brought Lucky to life: a cuddly mascot that forms a heart with his paws. The star, clover, and heart on his tail are no coincidence, but serve as a scoring mechanism in the online mini-games. Feel free to browse the games and let yourself be charmed by this digital sweetheart.
- LuckyPops Lucky Hunt game What is a chocolate lollipop without a magical brand experience? LuckyPops wanted to immerse the little ones in the world of mascot Lucky. TopOfMind had the honor of bringing this treasure hunt to life with an interactive mini-game, developed fully in-house. From the cute, dreaming fox in his little room to the search for chocolate coins: a brand experience good enough to eat!
- LuckyPops Lucky Paint game How do you bring the sweet world of LuckyPops to life digitally? With Lucky Paint! In this interactive HTML5 coloring game, kids choose from expressive coloring pages featuring mascot Lucky the raccoon. We designed the game, while LuckyPops can upload new drawings themselves in a flash via our Backstage management tool. A colorful success that definitely leaves a taste for more!