BioVar
Maistroo
Back to overviewBioVar treats gourmets to their juicy Duroc straw-reared pigs. We rebranded the mark to Maistroo, a playful nod to the conductor of the straw. In the logo, a pink circle and delicate curly tails adorn the pig. We extended this identity to a custom-made website. A little pig relaxing comfortably on a straw sofa acts as the ultimate ambassador for animal welfare there.
-
BioVar Logo Maistroo With Maistroo, BioVar brings a masterly Duroc straw pig to your plate. TopOfMind created the name – a nod to the maestro of straw – and the accompanying logo. The pink circle behind the double 'O' and the subtle curly tails in the background elegantly put the animal center stage. A tasteful image, from stable to shelf.
- BioVar BioVar website BioVar launches its new brand Maistroo. We translated their organic vision into a striking image: a pig comfortably lounging on a sofa made of straw, symbolising ultimate animal welfare. We poured this story into a tailor-made website. Browse through the site and discover how Maistroo comes to life digitally. After all, your image is our image.