Jucy - Communication for juices
Jucy - Communication for juices

Jucy

Communication for juices

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Fancy a healthy boost? Jucy serves up balanced vegetable and fruit juices, prepared with passion by Judy. We had the pleasure of pouring this juicy story into a fresh brand identity. The logo represents the ultimate fusion of the brand name and its driving force, Judy. We extended this pure style to sunny flyers with atmospheric photography and minimalist labels featuring a striking tagline for each flavour. From business cards to POP materials: a thirst-quenching total package that leaves you wanting more.
  • Jucy Design logo Jucy stands for healthy, balanced fruit and vegetable juices, passionately prepared by Judy. TopOfMind had the honour of designing a logo with a taste for more. The brand name Jucy subtly flows together with founder Judy. The pure droplet with the leaf at the bottom forms the natural symbol for fresh, cold-pressed juice. A thirst-quenching image to savour!
  • Jucy Business card For Jucy, Judy's cold-pressed juices, we designed a business card that leaves you wanting more. The logo combines a leaf with a drop: the ultimate symbol for pure, natural pressing. The warm orange back invites your contacts to a juicy conversation. Graphic design by TopOfMind.
  • Jucy Leaflets Fancy a dose of pure vitamins? For Jucy's fruit juices, we designed an elegant flyer where summery photography and ultra-fresh fruit take center stage. The juice bottles surrounded by fresh grass and ripe raspberries make the flavor leap right off the page. Image creation by TopOfMind: fruity, appealing, and tailor-made for the shelf.
  • Jucy Label bottles For Jucy's fresh fruit juices, the rule is simple: the purer the juice, the sleeker the label. Crisp white typography lets the vibrant color of the fruit take center stage. No unnecessary frills, just a clean layout paired with a catchy tagline for each flavor. A subtle droplet icon instantly reveals the cold-pressed quality. That way, your very first visual impression leaves you craving more.
  • Jucy Banner Jucy by Judy brings the pure, sunny power of cold-pressed fruit juice straight to you. On this atmospheric POS banner, the picker's orange swimsuit seamlessly blends into the ripe oranges in the orchard: a juicy visual twist that puts extra emphasis on the juice's natural origin. Image creation by TopOfMind.
  • Jucy POP material With its cold-pressed juices, Jucy delivers a healthy boost packed with vitamins. To make these colorful thirst-quenchers stand out on the shelf, TopOfMind designed fresh POS material. The striped straws and the pure leaf logo reflect the natural power of the fruit: a tasteful presentation that instantly makes your mouth water.
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